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BIANCHIENARDI1946FOREPHEMERA
Ephemera
The collaboration with Ephèmera stems from the meeting of shared visions, in which the brand’s identity is expressed through an invisible yet deeply evocative language.
Through a Scent Identity Design process, Ephèmera has developed a signature fragrance for Bianchi e Nardi 1946 that captures the values of elegance, craftsmanship, and tradition in a sensory form. A distinctive feature that complements the experience within the Atelier and enhances brand recognition.
Just as Bianchi e Nardi 1946 meticulously and skilfully crafts fine leather, Ephèmera creates olfactory identities that strike a chord with our emotions, transforming fragrance into a tool for storytelling and memory.
A project that enhances the customer experience in boutiques, forming an enduring, personal connection in which every detail - even the ones that cannot be seen - helps define the essence of the brand.